2025 Ready to Run® New Jersey

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Douglass Student Center
100 George Street
New Brunswick, NJ 08901
United States

About Ready to Run® New Jersey Register for Ready to Run® New Jersey

Keep an eye on this page - agenda and speaker updates will be posted here regularly!

Agenda/Schedule

Friday, March 21, 2025

11:30 a.m. - 5 p.m.

Session(s)

Registration open

12:30 - 1:30 p.m.

Session(s)

Diversity Initiative Welcome and Keynote Speaker

Shama Haider
Member, New Jersey General Assembly

1:45 - 3:45 p.m.

Session(s)

ELLA Wins (Elections & Leadership Latina Academy)

Latinas Make a Difference
The session features a roundtable discussion about the importance of having more Latinas engaged in politics and public life, including as elected or appointed officials, lobbyists, and party leaders. Topics covered include: why participants should be involved in politics in some way, the experience of running for and serving in elected office, how to be involved politically besides running for office, particularly in campaign leadership, and using community leadership positions, such as appointments to non-profit or government boards, as a way to advocate for issues and gain leadership experience.

Learn more about ELLA Wins. 

Arlene Quiñones Perez
Equity Partner, DeCotiis, FitzPatrick, Cole & Giblin, LLP
Silvia Catalan-Culnan
Councilmember, Mount Laurel
Carmen T. Morales
Assemblywoman
Olga Carrillo Martinez
Member, Lawrence Township Board of Education
Germaine Ortiz
Commissioner Chairwoman, Bergen County Board of Commissioners

Rising Stars: Educating Asian American Women for Politics 

Roundtable: Serving Your Community
This roundtable features women in the Asian American community who have been involved in public leadership in various ways, including elected or appointed officials, campaign workers, and non-profit leaders. Topics covered include: the experience of running for and serving in elected office; how to be involved politically besides running for office and why participants should be involved in politics in some way; and using community leadership positions, such as appointments to non-profit or government boards, as a way to advocate for issues and gain leadership experience.

Learn more about Rising Stars. 

Arati Saldage Kreibich
Former Councilmember, Glen Rock
Kellie Mitra Doucette
Former District Director, Office of Congresswoman Mikie Sherrill
Janine Ting Jansen
Member, Mahwah Board of Education
Hanna Mori
State Director, Office of Congressman Cory Booker
Irene Choi Treloar
Councilmember, Chatham Borough

Run Sister Run: Empowering Black Women for Public Office

Black Women in Politics: Breaking Barriers and Building Resilience

As more Black women step into prominent political roles and seek the highest offices in our nation, they continue to face unique challenges. This panel will examine the persistent barriers Black women face while providing practical strategies for resilience and success. This panel will discuss essential topics, including strategies for practicing self-care for candidates and politically engaged women, effective responses for addressing disinformation online, and fundraising strategies specifically for Black women candidates.

Learn more about Run Sister Run. 

Tai Cooper
Chief Community Development Officer, NJ Economic Development Authority
Renee C. Burgess
Senator
Renee Baskerville
Mayor, Montclair
Danielle Jones
Councilmember, Borough of Eatontown
Tennille McCoy
Assemblywoman

4 - 5:45 p.m.

Session(s)

Ready to Run® Welcome and Opening Plenary: Strategic Campaign Communications

This session will provide practical information you need to prepare yourself to run for office or to advocate for issues you care about, including developing a unique and persuasive message and improving your digital presence. We will also cover tips for communicating on-camera, connecting through virtual platforms, and adjusting to an evolving news environment.

Karen Finney
Political Commentator

Saturday, March 22, 2025

8 a.m. - 2 p.m.

Session(s)

Registration open

8:30 - 10 a.m.

Session(s)

Plenary: Digital Strategies for Candidates, Campaigns, and Advocates

Sites like Facebook, Twitter, Instagram, YouTube, and other online organizing and communications resources are increasingly important for getting campaign messages out to a broad audience of potential voters or stakeholders. This session will provide an overview of best practices and offer practical tips on how to get started or enhance your online presence

Tara Dowdell
President, Tara Dowdell Group

10:15 a.m. - 12:15 p.m.

Session(s)

Track 1 Session

Launching Your Campaign 

This session provides an overview of the key elements of a campaign, including assessing and establishing oneself as a candidate, developing a campaign plan, structuring a campaign organization, and voter contact.

Eva Pusateri
President & Founder, Expert Communications and Training, Inc.

Track 2 Session

Finding Your Political Power Elected or Not, Part 1: Understanding the System

Designed for those who are not ready to run but want to have an impact on important issues, this session provides the foundation for effective civic engagement, focusing on how government and political parties work in our state. Learn the pathways to influence beyond elected office, including appointments to public boards and commissions, roles within political parties, and key entry points for civic leadership.

Ginger Gold Schnitzer
Executive Director, Guarini Institute for Government and Leadership, Saint Peter's University
Ketsia Beaubrun
Member, Monmouth Regional Board of Education
Fozia Janjua
Mayor, Township of Mount Laurel

12:30 - 2 p.m.

Session(s)

Luncheon Keynote Conversation

Bonnie Watson Coleman
Congresswoman (NJ-12)
LaMonica McIver
Congresswoman (NJ-10)

2:15 - 3:30 p.m.

Session(s)

Track 1 Session

Navigating New Jersey’s Political Parties for Candidates

The session will highlight the power dynamics of party organizations, building relationships with party leaders, gaining the party’s support, and will address how to respond when the party organization is not supportive.

Amalia Duarte
Chairwoman, Morris County Democratic Committee and Committeewoman, Mendham Township
Christine Hanlon
Clerk, Monmouth County
Uyen "Winn" Khuong
Executive Director, Action Together New Jersey
Stacy Schuster
Executive Director, Women for a Stronger New Jersey

Track 2 Session

Finding Your Political Power Elected or Not, Part 2: Taking Action

Building on the systems knowledge from Part 1, this session teaches you how to create change through effective advocacy. Learn concrete steps, including identifying your issue, developing solutions, building coalitions, developing advocacy campaign plans, and working with the media. Leave with practical tools to move from understanding to action.

Angela McKnight
Member, New Jersey State Senate
Patricia Campos-Medina
Executive Director, Worker Institute at the School of Industrial and Labor Relations at Cornell University
Melanie Collette
County Commissioner, Cape May County
Gail Gordon
Commissioner, New Jersey Sports and Exposition Authority
Francine Pfeffer
Associate Director, Government Affairs, NJEA

3:45 - 5:15 p.m.

Session(s)

Plenary: Fundraising for Success

Fundraising is one of the most crucial aspects of a campaign. This interactive workshop covers key components of campaign fundraising, including special emphasis on understanding why people give and the in-person “ask.” The session will also address developing a strategy for your campaign, building a donor list, recruiting and motivating a finance committee, and special events.

Kimberly Peeler-Allen
Visiting Practitioner, Center for American Women in Politics