Douglass Student Center
100 George Street
New Brunswick, NJ 08901
United States
About Ready to Run® New Jersey Register for Ready to Run® New Jersey
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Agenda/Schedule
Friday, March 21, 2025
11:30 a.m. - 5 p.m.
Registration open
12:30 - 1:30 p.m.
Diversity Initiative Welcome and Keynote Speaker
1:45 - 3:45 p.m.
ELLA Wins (Elections & Leadership Latina Academy)
Latinas Make a Difference
The session features a roundtable discussion about the importance of having more Latinas engaged in politics and public life, including as elected or appointed officials, lobbyists, and party leaders. Topics covered include: why participants should be involved in politics in some way, the experience of running for and serving in elected office, how to be involved politically besides running for office, particularly in campaign leadership, and using community leadership positions, such as appointments to non-profit or government boards, as a way to advocate for issues and gain leadership experience.
Learn more about ELLA Wins.
Rising Stars: Educating Asian American Women for Politics
Roundtable: Serving Your Community
This roundtable features women in the Asian American community who have been involved in public leadership in various ways, including elected or appointed officials, campaign workers, and non-profit leaders. Topics covered include: the experience of running for and serving in elected office; how to be involved politically besides running for office and why participants should be involved in politics in some way; and using community leadership positions, such as appointments to non-profit or government boards, as a way to advocate for issues and gain leadership experience.
Learn more about Rising Stars.
Run Sister Run: Empowering Black Women for Public Office
Black Women in Politics: Breaking Barriers and Building Resilience
As more Black women step into prominent political roles and seek the highest offices in our nation, they continue to face unique challenges. This panel will examine the persistent barriers Black women face while providing practical strategies for resilience and success. This panel will discuss essential topics, including strategies for practicing self-care for candidates and politically engaged women, effective responses for addressing disinformation online, and fundraising strategies specifically for Black women candidates.
Learn more about Run Sister Run.
4 - 5:45 p.m.
Ready to Run® Welcome and Opening Plenary: Strategic Campaign Communications
This session will provide practical information you need to prepare yourself to run for office or to advocate for issues you care about, including developing a unique and persuasive message and improving your digital presence. We will also cover tips for communicating on-camera, connecting through virtual platforms, and adjusting to an evolving news environment.
Saturday, March 22, 2025
8 a.m. - 2 p.m.
Registration open
8:30 - 10 a.m.
Plenary: Digital Strategies for Candidates, Campaigns, and Advocates
Sites like Facebook, Twitter, Instagram, YouTube, and other online organizing and communications resources are increasingly important for getting campaign messages out to a broad audience of potential voters or stakeholders. This session will provide an overview of best practices and offer practical tips on how to get started or enhance your online presence
10:15 a.m. - 12:15 p.m.
Track 1 Session
Launching Your Campaign
This session provides an overview of the key elements of a campaign, including assessing and establishing oneself as a candidate, developing a campaign plan, structuring a campaign organization, and voter contact.
Track 2 Session
Finding Your Political Power – Elected or Not, Part 1: Understanding the System
Designed for those who are not ready to run but want to have an impact on important issues, this session provides the foundation for effective civic engagement, focusing on how government and political parties work in our state. Learn the pathways to influence beyond elected office, including appointments to public boards and commissions, roles within political parties, and key entry points for civic leadership.
12:30 - 2 p.m.
Luncheon Keynote Conversation
2:15 - 3:30 p.m.
Track 1 Session
Navigating New Jersey’s Political Parties for Candidates
The session will highlight the power dynamics of party organizations, building relationships with party leaders, gaining the party’s support, and will address how to respond when the party organization is not supportive.
Track 2 Session
Finding Your Political Power – Elected or Not, Part 2: Taking Action
Building on the systems knowledge from Part 1, this session teaches you how to create change through effective advocacy. Learn concrete steps, including identifying your issue, developing solutions, building coalitions, developing advocacy campaign plans, and working with the media. Leave with practical tools to move from understanding to action.
3:45 - 5:15 p.m.
Plenary: Fundraising for Success
Fundraising is one of the most crucial aspects of a campaign. This interactive workshop covers key components of campaign fundraising, including special emphasis on understanding why people give and the in-person “ask.” The session will also address developing a strategy for your campaign, building a donor list, recruiting and motivating a finance committee, and special events.